Yuasa & Baggsy

Monster Energy athlete and British Drift Champion Steve ‘Baggsy’ Biagioni has proudly represented the Yuasa brand since July 2024. The partnership launched in style with a run up the hill at the world-renowned Goodwood Festival of Speed, complete with a thrilling display of doughnuts in front of Goodwood House.

Yuasa’s iconic logo features on Baggsy’s fleet of fire-breathing drifters, including an R35 Nissan GT-R, Toyota GT86, and the world’s first R35 GT-R-powered pickup truck, the Nissan Navara-R.

A fan favourite at events across the continent, including the Goodwood Festival of Speed and AutoSport International, Baggsy is also a fierce competitor at high-profile competitions like Drift Masters and the LZ World Tour.